Established in 1855, Wayland Academy is a private, college preparatory boarding and day school located in Beaver Dam, Wisconsin.
Wayland sought to distinguish itself from traditional east coast boarding schools, embracing its culture and location in the heartland. The mission for this brochure was to shake up the brand, representing Wayland as an appealing alternative to its east coast competitors, capitalizing on the institution’s impressive history, as well as its unique, down-to-earth culture.
